The creation of the 2026 EuroLeague Final Four Athens logo was inspired by a range of concepts designed to infuse the symbol with both personality and authenticity.

The aim was to craft an emblem that captures the essence of EuroLeague at its highest level, a celebration returning to a city where the 2026 EuroLeague Final Four is lived with passion, truth, and a timeless devotion that echoes through the court and the crowd.